Using
Behavioral Economics in Child Nutrition Programs:
Center Award |
Cornell Center for
Behavioral Economics in Child Nutrition Programs
David R. Just
Cornell University, Ithaca, NY
The Center will facilitate new and innovative research
on the application of behavioral economic theory
to child nutrition program operations and activities,
leading to program improvements that will benefit
children's diets and health; broaden social scientist
participation in such research, and disseminate
research findings to key stakeholder groups, including
other researchers, policy and program officials,
and the general public.
Grant: $1,000,000 |
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Evaluating
Behavioral Economic Applications To Improve Children's
Food Choices |
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Using
Nudges From Cafeterias and Parents To Encourage
Healthy Food Choices at School
Karen Cullen
Baylor College of Medicine, Houston, TX
This project will evaluate the effectiveness of
an intervention based on behavioral economics theory
that encourages students to make healthy food choices
in the school cafeteria by connecting the cafeteria
and the home, via "nudges. Specifically, participating
school cafeterias in Houston, TX, will market targeted
healthy foods via messaging and presentations, and
foodservice staff will encourage children's selection
of the targeted foods as the children go through
the serving line. Coordinated parent communications
about the lunch menus and targeted foods will be
made available via electronic technology (e.g.,
website, Facebook, Twitter).
Grant: $175,000 |
Incentivizing Fruit and Vegetable Consumption in Elementary Schools
Gregory Madden
Utah State University, Logan, UT
This project will evaluate a school-based incentives
program designed using behavioral economics theory
and its effectiveness in increasing fruit and vegetable
consumption in a sample of Utah elementary schoolchildren.
The incentives program conjointly uses role models
and rewards to encourage repeated tasting of fruits
and vegetables, with escalating goals designed to
gradually increase fruit and vegetable consumption
and establish new eating habits.
Grant: $350,000 |
Can Default Options and Incentives Improve Food Choices at School?
Joseph Price
Brigham Young University, Provo, UT
This project will test the effectiveness of behavioral
economics-based interventions that employ small,
feasible changes in school food choice options to
improve children's food choices. Examples include
using default options, providing small incentives
for consuming fruits and vegetables, increasing
the variety of fruit and vegetable options, changing
fruit and vegetable location to increase visibility
and accessibility, altering the choices available
in vending machines or school stores, and allowing
children to consume fruits and vegetables earlier
in the day. The experimental interventions will
take place in several Utah schools.
Grant: $150,000
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Using
Behavioral Economics in Child Nutrition Programs:
Developmental Awards |
Nudging
High School Students Toward Better School Lunch
Food Choices: Planning for Behavioral Economic Interventions
in West Virginia
Cheryl Brown
West Virginia University, Morgantown, WV
This project will identify potential behavioral
economic interventions to promote healthy food choices
by students in West Virginia high schools. It will
assess the current school lunch environment in a
sample of high school cafeterias in three counties
across northern West Virginia. Findings will be
used to determine acceptable, appropriate interventions
that could be implemented in high schools to test
how the use of behavioral economic principles could
influence students to choose healthier options.
A proposal for funding studies of behavioral economic
interventions will be developed, as will a planning
template that can be used at high schools throughout
the state.
Grant: $30,000 |
Testing a Food Choice Innovation for Middle School Cafeterias
Priscilla Connors
University of North Texas, Denton, TX
This project will develop and pilot test an innovative
strategy, based on behavioral economics principles,
for encouraging middle school students to make more
nutritious choices from lunchtime cafeteria options.
Researchers will collect data on menus, food choices,
consumption, and plate waste in selected Texas middle
school cafeterias, and will observe the choice architecture
in those cafeterias. Data will be used to identify
potential strategies to encourage nutritious choices
and decrease waste while maintaining cafeteria revenues
and minimally affecting cafeteria operations. The
most promising innovative strategy will be selected
and pilot tested in two middle school cafeterias.
Grant: $30,000 |
Drawing
Attention to Healthy Choices With Lighting
Ann Ferris
University of Connecticut, Farmington, CT
This project will assess how successfully cafeteria
lighting can be manipulated makes fruit and vegetables
stand out and change student food choice behavior.
This pilot study will be implemented over a four
month period in two Connecticut middle schools matched
for cafeteria layout and similar food offerings
using a crossover research design. Cafeteria data
on food selection will be used to assess effectiveness.
Grant: $30,000 |
Using
Positive Deviance Principles To Identify Best Practices
of Choice Architecture and Build Research Capacity
With School Food Authorities
Deana Hildebrand
Oklahoma State University, Stillwater, OK
This project will draw on behavioral economics
theories to identify affordable, acceptable, and
sustainable choice-architecture-based strategies
to increase fruit and vegetable consumption among
middle school students. It will gather information
on current relevant practices in Oklahoma middle
schools; compile an inventory of successful choice-architecture-based
methods of improving food choices; and conduct a
statewide forum with school foodservice professionals
to introduce them to the use of choice architecture
in school cafeteria settings and establish a network
of school foodservice staff interested in testing
choice-architecture-based innovations in school
cafeterias.
Grant: $30,000 |
Smarter Choices Through Nutritional Report Cards
David Just
Cornell University, Ithaca, NY
This project will use behavioral economics theory
of informational nudges and social norm effects
to examine if nutritional report cards sent home
to parents influence the amount of foods and type
of foods that are selected by elementary school
children. Nutritional report cards will use school
cafeteria point of sale data to provide information
on food selections children make at school. The
study will take place in two elementary schools,
with a treatment class receiving a weekly report
to parents on items purchased by the child as well
as the amount purchased relative to others within
the class; the comparison class will not receive
the weekly report.
Grant: $30,000 |
Menu Modification for Lincoln Parish Child Nutrition Program
Mary Murimi
Louisiana Tech University, Ruston, LA
This project will test whether strategies based
on principles of behavioral economics can increase
student acceptance of nutritionally improved school
lunch menus. Current school menus will be modified
to meet standards based on the USDA School Meals
Initiative and the Federal Dietary Guidelines for
Americans. Baseline student acceptance of those
menus will be determined. A three-week pilot study
will be conducted to assess the effectiveness of
selected strategies based on behavioral economics
theory in facilitating student acceptance of the
nutritionally improved menu.
Grant: $30,000 |
Developing
Research Capacity To Test Behavioral Economic Interventions
in Child Nutrition Programs
Marla Reicks
University of Minnesota, Minneapolis, MN
This project will support development of a collaborative
team with diverse disciplinary backgrounds to pursue
experimental studies in child foodservice settings
that apply behavioral economic strategies to improve
the healthfulness of children's food choices and
diets. The first team activity will be a pilot study
of the effect of portion sizes of fruits and vegetables
served with school lunch on children's intake. The
team will also develop proposals for future projects.
Grant: $30,000 |
Improving
School Lunch Decisions With Fast Lane Meal Deals
Amit Sharma
The Pennsylvania State University, University Park, PA
This project will develop a "fast-service-lane"
strategy for school cafeteria service that offers
"meal deals" that bundle a healthy lunch choice.
The project will investigate the effectiveness of
this behavioral economics-based strategy of offering
time incentives for healthy lunch choices and assess
costs and benefits for school food services.
Grant: $40,000 |
Children's Food Choices: Understanding Defaults
Melayne McInnes
University of South Carolina, Columbia, SC
This project will use behavioral economics theories
and methods to explore the short-term and long-term
effects of changing defaults on children's food
choices and preferences, compared with interventions
that seek to improve knowledge about healthy choices
or provide financial incentives.
Grant: $25,000 |
Influence of Developmental Differences on Children's Responses to Information on Foods
Sean Cash
University of Wisconsin, Madison, WI
This project will build on current research on
behavioral economics to investigate how the response
of schoolchildren to food attributes is influenced
by individual differences in cognitive and language
ability, executive functioning, dietary knowledge,
and age, and the implications for designing policies
to improve dietary health.
Grant: $25,000 |
Is
Healthy Eating Viral? Improving Understanding of
How Social Networks Can Be Used To Influence School
Food Choices
Helen Jensen
Iowa State University, Ames, IA
This project will draw on behavioral economics
research to investigate how social networks can
be used to influence children's school food choices
through imitation of nutritional habits, social
learning, and social influence (adopting friends'
preferences). The study will develop and pilot test
a plan for investigating effects of social networks
on school food choices, especially for middle and
high school students.
Grant: $25,000 |
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